A large number of European companies fall very short of the sales targets they have set themselves.
Customers think differently and employees & managers act differently to the rest of the world. Information is also often influenced, filtered, changed, misused or concealed. Creating transparency is the challenge in India, especially with regards to sales.
That is why we have specialized in accurate and reliable market research. This empowers our clients to base strategic decisions on concrete figures, relevant data & clear facts, not on gut feeling.